Mighty Red Pen

January 6, 2008

Unfortunate series of events

Filed under: Mad marketing, Overseen — mighty red pen @ 10:53 am
Tags: ,

I’m sure I’m not the only one who found the cover story about Benazir Bhutto in this Sunday’s Parade magazine more than a little eerie.

parade-bhutto.jpgparade-bhutto-2.jpg

MRP well understands the vagaries of the print schedule and I figured it had something to do with the magazine’s print date being weeks in advance of its newsstand appearance. Sure enough, there’s a note to that effect on the Parade website:

Editor’s note: The assassination of Pakistan’s Benazir Bhutto on Dec. 27 occurred after PARADE’s Jan. 6 issue went to press.

Still, pretty up there on the creepy meter.

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