Mighty Red Pen

November 29, 2006


Filed under: Mad marketing,Overseen — mighty red pen @ 1:24 am


Alert BGF Gopher writes: “Here’s a shot of the copy on the weird BK bag. Nevermind that I was asked: Do you want salsa with that? Hot or mild? Choice of beverage? Size? Cream or sugar? I also question the use of the word, ‘guesswork.’ As in: I’m guessing if its brown and boxy, it’s paper, and if its it’s white and crinkly I guess it’s plastic?!?”

MRP is guessing as to why Gopher is eating at Burger King in the first place, but that’s slightly off-topic.



  1. Dude, cut me some slack. BK breakfast is total comfort food when I have a 9am flight and I have to be at the terminal hours before. It’s not like I love Burger King that much…I just hate Cinnebon’s.

    Comment by Gopher — November 29, 2006 @ 2:17 am | Reply

  2. um, you mean “it’s”?

    Comment by aud — November 29, 2006 @ 6:31 pm | Reply

  3. Dude, you got me.

    Comment by mightyredpen — November 29, 2006 @ 6:51 pm | Reply

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