Hat tip to Hilly for this sign from Mercik’s Bilo in Homer City, Penn. What you’re looking at is the extra apostrophe in honey hams.
Incidentally, if you’re wondering what a bilo is, you’re not alone. MRP asked Hilly about this and he explained, “A Bilo is a chain of grocery stores near my hometown. As an aside, the chain can’t seem to figure out the capitalization for the name. I’ve seen it written as ‘BiLo,’ ‘Bi-Lo,’ and ‘Bilo.’ The name is supposed to be a pun on ‘Buy Low,’ I think.”