Mighty Red Pen

December 17, 2007

Winning warnings

Filed under: Mad marketing,Pop culture — mighty red pen @ 6:02 pm

Michigan Law Abuse Watch recently announced the winner of the 11th annual “Wacky Warning Label Contest.”

This was the top pick of the contest, which is part of their effort to show the effects of lawsuits on warning labels.


Read some of other winning wacky warnings.


Bonus MRP moment: If you were wondering if it’s possible to make MRP blush, the answer is yes, GrammarBlog.



  1. My favourite has always been the Caution! Hot! (or something to that affect) on the outside of McDonald’s coffee cups. I bloody well hope it IS hot! If I want iced coffee I’d go elsewhere.

    Comment by Blue — December 18, 2007 @ 11:23 am | Reply

  2. OK, I’ll be the one to buck the trend here.

    I think the winning “entry” isn’t as bad as it seems.

    The “avoid death” header is really like an intro: “how to avoid death” or “to avoid death: 1), 2)…” Not well copyedited, but it’s not as stupid as it sounds, once you actually see the ENTIRE label!

    And McDonald’s coffee is SCARILY hot. “Third-degree burns in 2 to 7 seconds” hot. 180 to 190 degrees

    Not just hot like “a hot cup of coffee” hot. Your coffee at home is 135 to 150 degrees.

    Comment by TootsNYC — December 18, 2007 @ 2:12 pm | Reply

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