Mighty Red Pen

March 9, 2008

On the cutting edge

Filed under: Mad marketing,Overseen,Spellbound — mighty red pen @ 8:30 pm
Tags: ,

Overseen in Framingham, Mass.:


A fairly avant-garde spelling of avant-garde, I’d say.



  1. I love their using that Olde Worlde-looking font for “laser technology”!

    Comment by TootsNYC — March 10, 2008 @ 4:50 pm | Reply

  2. Could they have purposefully mispelled it? People name their businesses AAA Movers and such so its listed first in the Yellow Pages category.

    Comment by rpmason — March 11, 2008 @ 12:05 pm | Reply

  3. Just yesterday I saw someone use “avant guard”…

    Comment by tk. — March 11, 2008 @ 12:24 pm | Reply

  4. Good question, rpmason, I was wondering the same thing.

    Comment by mightyredpen — March 11, 2008 @ 6:27 pm | Reply

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